Thinking about modeling? READ THIS!

 

You’re here because you’ve had thoughts of trying modeling and, let’s be honest, you’re not quite sure where to start. Embarking on a modeling journey can be a thrilling but knowing what to look our for and where to start can be daunting. It's a world where creativity, fashion, and artistry meet. However, it's also an industry that demands professionalism, preparation, trusting your gut, and understanding. I’m here to guide you with the basic insights so you can navigate this potential career safely and with some success.

Understanding the Industry

Modeling isn't just about being in front of the camera; it's about conveying emotions, ideas, stories, and ultimately the goal is to sell a product or service. It's important that you understand the industry's expectations and know that you’ll have to put in the work just like everyone else on set. This includes being punctual, following directions, and being adaptable to different scenarios. It's also about understanding that each photoshoot or project is a collaborative effort, where respect, kindness, and professionalism are key. If you come in with a high-and-mighty attitude, your career isn’t going anywhere.

This is going to sound harsh but you are replaceable, just like me and everyone else who has chosen a career in production, from the makeup artist to the director. The difference is that you’re willing to put in the work and hold yourself to a professional standard. Sure, we’ve chosen a career in the arts but ultimately it’s a business , you are the face of your company. Skills like timely communication, punctuality, ability to work well with others, and being prepared matters and people do take note. I did not become a successful photographer (I know pompous of me) by simply doing the bare minimum.

Models are key to a great production and it’d be naive to think otherwise. You have to think of yourself not just as a pretty face but rather someone who is going to elevate the project overall. Because you focus on your health, practice your prosing, do test shoots to expand on your skills, and make it easy for other’s to work with you. Whether you are represented by an agency or represent yourself all of these make a huge difference in your success as a model.

The Creepy Photographer Still Exists

Addressing the uncomfortable yet very real issue of this topic is crucial, especially in a field where trust and professionalism are paramount. The harsh reality is that the stigma still exists, and there are those who misuse their position to manipulate others.

Reflecting on my own experiences, I remember being faced with a photographer who pushed for inappropriate shots and put me in extremely uncomfortable situations. This is a reminder that no one is entirely immune to such scenarios. It's possible to receive all the right signals and have reassuring interactions beforehand, yet find a completely different reality on the day of the shoot. That feeling of "I need to get out of here" is something I'll never forget. Fortunately, I had the presence of mind to say “no” and leave. But not everyone might feel empowered to do the same.

This is why I can't stress enough the importance of being selective about who you work with as a model. It's not just about the portfolio or the reputation; it's about safety and respect. DO NOT think that if you don’t shoot with this person your career won’t move forward. It’s an excuse manipulators use to persuade people to do things they aren’t comfortable with. Always reach out to fellow models, even photographers (we know whose shady), for recommendations of photographers they trust. Their experiences can provide invaluable insights into who is professional and respectful.

And let's talk about bringing someone along to a shoot. Whether it's a friend or a family member, having that extra support can make a world of difference. It's about feeling safe and not alone in potentially vulnerable situations. If you ever feel uncomfortable, remember it's absolutely okay to say "no." Your well-being is non-negotiable. Minors, always bring a parent or guardian to a shoot, especially if it’s a test. They are your way out if things get out of hand. If a photographer says “no” when you ask if you can bring someone to a test, think of it as a warning sign. Paid jobs may not allow you to bring someone of set but you should ask and always share your location and the shoot details with someone you trust.

Applying To An Agency

Modeling agencies are still relevant and even more important, in my opinion, to find incredible talent. Now don’t fret if you don’t want to sign with an agency, just be aware that you will have to, in short, be your own agent and voice. So what is an agency anyways? A modeling agency is a company that represents various talent. Some focus exclusively on models, while others represent both models and actors. They may also specialize based on gender or the type of work they cater to, such as commercial or editorial modeling. Agents’ within the agency have a roster of models they represent and will often guide and develop each model to get them "booking ready. This includes suggesting specific photographers for models to shoot with or even curate their portfolio/book to look a certain way so that they can target certain clients or market segments.

How do agencies make money? Agencies earn their income by taking a percentage of the total earnings a model receives from a booking, this percentage ranges from 15%-25% (this is what I’ve encountered). It is important that an agency should never ask you for money upfront to join their agency, it’s likely this is a scam.

Here are the steps to applying to an agency:

  1. Find the right agency: Research, research, research. It is so important to find a reputable agency that will help you find your niche and represent you well. Have a list of agencies you’d like to apply to that include smaller boutique agencies and the top agencies of the world. There are pros and cons to both.

  2. Shoot your digitals: No, you don’t need a complete portfolio to submit to an agency. In fact most agency submissions only request digitals when first applying to an agency. Click here to read on how to take your own digitals at home or you can hire yours truly to help.

  3. Don’t forget your details: When you apply online make sure to list your name (first and last), contact information, social media, measurements, and include if you play sports, ride horses, play an instrument, or any talent you have other than modeling.

  4. Submission Time: There are two ways you can apply, either an open-call or online.

    • An open-call is when an agency holds an in-person event where they meet you in person. If you do go, please make sure to bring someone with you for safety. There have been scams in which it’s a fake open call. Bring your digitals attached to a piece of paper that has all of your details which we discussed above.

    • An online submission is very easy. When you visit an agency’s website there will usually be a tab that says “apply”, “submit”, “become”, or something along those lines. If there is no individual tab you will have to go to the “contact” page where they usually list the e-mail of the person you need to submit your information to. Make sure to fill out all of the information requested on the submission page or if you are sending an e-mail include you digitals (web-resolution or in a pdf) and details. Follow each agency's specific submission guidelines closely.

      • NEVER send implied shots or nudes even if requested. This is a sure sign of a scam!

  5. Be patient: The review process can take some time. If you don’t hear back, it’s ok to send a follow-up e-mail in about two weeks to see if they got a chance to look at your submission. It’s also important to realize that rejection is part of the process. Stay hopeful and reach out to another agency. It’s all about finding the right fit.

 
 

To Do’s For being “Model” Ready

Modeling is an misunderstood career, it takes WORK, dedication, and time. Sure being on set can be exhilarating but there is so much work behind the scenes that models do to get ready before-hand. I can’t tell you how often I’ve had to call an agency because I need a model last minute for an upcoming shoot. Cancellations, double-bookings, and miscommunication happen so being ready and available make a huge difference. Plus if you’re available, you’ve saved the day! Here are some things you can do to be prepared:

  • Wardrobe Essentials: Having a great wardrobe does not mean designer or eclectic pieces. It’s about keeping it simple, so that your outfit doesn’t distract from your features. This includes versatile basics like a plain white tee, black long-sleeve, dark and light denim jeans, and a pair of nude heels that you can walk in. Additionally, have a few statement pieces that reflect your personal style and can add character to your look.

    • Pro Tip: Always have a bag packed with the essentials (heels, casting look, small makeup kit, book.)

  • Simple Skincare Routine: Consult a dermatologist to establish a skincare routine that suits your skin type. Focus on basics like cleansing, moisturizing, and sun protection. Avoid heavy makeup during castings and use skin-friendly products to maintain a natural, healthy glow. Like your wardrobe, less is more.

  • Updated Digitals: Keep your portfolio updated with recent digitals. These photos should be simple, showing you in natural light with minimal makeup and basic clothing. They are essential for agencies and clients to see your current look. If you change your hair cut or hair color update those digitals.

  • Update Your Book: Photoshoots are the best way to learn how to model and as with everything, the more you do it the better you get. While unpaid tests can be helpful when it comes to actually developing your book it may be a good idea to work with an established photographer. Ask your agent or other models’ whose work you love who they’ve worked with before. Remember to shoot things that advance your book and could speak to potential clients. For instance, if your a swimwear model and that’s your niche you may not need a commercial headshot of you in office-attire.

  • Physical Fitness: Maintain a routine of physical activity. This doesn’t necessarily mean rigorous gym workouts but can include activities like walking, yoga, dancing, or other sports that keep you fit and energetic. If you do a particular sport make sure you showcase that in your portfolio.

  • Nutrition: Focus on a balanced diet rich in fruits, vegetables, proteins, and whole grains. Proper nutrition is key to maintaining a healthy appearance and energy levels. It’t not about being skinny, it’s about being healthy.

  • Mental Preparation: Modelings can be mentally taxing. Develop strategies to manage stress, such as meditation, breathing exercises, or speaking with a counselor.

Being Apart of Your Community

Community is everything in this industry. It’s how us fellow creatives vouch for one another, get advice on tricky situations, give trusted refferals, help better serve our clients, and get a chance to collaborate of projects we’re passionate about. You’ve probably heard me say this but the people I work alongside have helped me get to where I am today. I grew up in San Diego, where the fashion space was small but filled with inspiring talent who decided to stay versus flock to LA. I still work with people who started at the same time as me even now, a decade later. If you’re from a small town, don’t get discouraged that you won’t have anyone to network with. Don't underestimate the power of reaching out, even if your in a small town. Building a network is about making connections and nurturing those relationships, regardless of your location. Whether you're just starting out or have been in the industry for years, the community you build around you is invaluable.

I’m here to be an asset and give you guidance in a world that can be pretty daunting. As you start this journey, keep in mind that it's a blend of hard work, passion, and community. The relationships you build and the experiences you gain will be invaluable. As always, if you have any questions feel free to get in touch with me or leave a comment below.

Nikki SmithComment